Crushing It by Gary Vaynerchuk - Book review
Read Crushing It by Gary Vaynerchuk as I want to grow my YouTube channel, and found many valuable tips that are worth making a video! Here are three important tips that I've learned from this book below. If you would like to know more, check the video :)
1️⃣ Add value to your audience - it's the most valuable tip I've learned. I used to create content based on my personal interest, which is alright. But if I want to grow, I'll need to focus on adding value to my audiences.
2️⃣ Create pillar content first, then micro-content. E.g. You can write a blog as your pillar content, then create YouTube videos, podcasts, Tiktok clips, Tweets, etc.
3️⃣ Be a big fish in a small pool. Find out what you want to focus on, then go deep. Aim to own your place in that market.
Gary Vaynerchuk 的《Crushing it》是内容创作者必读的一本书，以下是我从下面这本书中学到的三个重要技巧。 如果想了解更多，我专门录了一期YouTube视频，欢迎查看：）
1️⃣ 为听众增加价值——这是我学到的最有价值的提示。 我曾经根据我的个人兴趣来创建内容，但如果我想成长，我需要专注于为我的观众增加价值。
2️⃣ 先做支柱内容，再做微内容。 例如，可以写博客作为支柱内容，然后创建 YouTube 视频、播客、Tiktok 剪辑、推文等。
3️⃣ 做小水池里的大鱼。 找出你想关注的重点，然后深入。 在该市场拥有自己的位置。